Took my son Josh Henderson owner of Skillet Street Food to hear Gary Vee one of todays leading brand experts talk about how to use Social Media effectively. His primary analogy? All marketing is going to get back to the way it used to be in the Butcher Shop or Mom and Pop store where they knew your name, your kids name and your dogs name. That’s the way humans like it and this is what twitter and facebook can provide businesses today. Gary Vee was especially helpful at providing guidance as to how to use these technologies.